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The Good Trade published an updated review of natural and organic skincare brands, describing ingredient research and an editor’s tests of cleansers, treatments and moisturizers. The supplied source names Ursa Major but does not include the full brand list or comparative results, and the findings are editorial assessments rather than clinical evidence.
The Good Trade has updated its review of natural and organic skincare brands for 2026, describing ingredient research and side-by-side product testing by an editor. The report offers readers an account of how selected products performed for one tester, while the supplied source excerpt names Ursa Major but does not provide the complete list or a full comparison of the featured brands.
The review says editors examined ingredient lists, corresponded with brands, consulted Environmental Working Group ratings and read customer reviews. The publication says it considered ingredient choices, effectiveness and affordability when selecting brands. It also notes that the publication may earn commissions from purchases made through some links, a commercial relationship readers may want to bear in mind when interpreting product recommendations.
For the hands-on portion, the editor says they tested each brand’s bestselling cleanser, treatment product and moisturizer on their own normal skin, applying products at the end of the day and following brand instructions. The tester reports not wearing makeup during the testing period and wearing sunscreen only occasionally, and says the review notes how cleansers performed on days sunscreen was used. These details describe the test conditions; they do not establish how products would perform across different users or routines.
The excerpt’s featured example is Ursa Major, described as an American-made B Corp with cruelty-free practices and environmentally oriented packaging. The review lists its cleanser at $26, serum at $56 and moisturizer at $54, and says fragrance-free options are available. It reports an EWG rating range of 2 to 6 for the brand’s products, but the excerpt does not identify which rating applies to each item or explain the rating scale in detail.
What the Testing Can Tell Shoppers
The review gives shoppers a practical account of how a selected set of products felt and worked for one person, alongside details about prices, fragrance options and the publication’s selection process. That can help readers decide which products merit further research, particularly if they are comparing routines at different price points. The editor’s report of a positive personal experience is an individual observation, not evidence that the products will produce the same results for other people.
The stated methodology also clarifies what the recommendations rest on: ingredient research, brand correspondence, customer reviews and an editor’s product trial. Those are useful inputs for an editorial guide, but the supplied material does not describe controlled testing, a comparison group or clinical measurements. Readers with allergies or skin conditions may need advice tailored to them, since the review’s tester says their own skin was normal during the trial.
The price information is concrete but limited to the Ursa Major products listed in the excerpt. The review says it aims to include accessible options, yet the available material does not show the wider price range or how other brands compare. That makes the complete article necessary for readers seeking a broader shopping comparison.
How The Good Trade Chose Brands
The article frames its recommendations around a move away from both an elaborate, trend-driven routine and a minimal routine built around water and unscented cream. Its author recounts experiencing rashes, psoriasis and alopecia in their twenties, then becoming cautious about introducing new products. The review says the tester later rebuilt a skincare routine and used the brand trials as an opportunity to evaluate products again.
The publication describes its list as regularly updated to include emerging favorites that meet its criteria. It says most listed brands offer fragrance-free options; where products are scented, it says fragrances typically come from botanical extracts and essential oils. These are descriptions of the publication’s selection and the brands’ offerings, not independent findings about the safety of every ingredient or product.
The provided source is an excerpt from The Good Trade’s review, not the complete article. It includes the review’s disclosure, methodology, personal account and one brand profile, but does not include all brand entries, product-level test observations or the full set of cited materials. As a result, a ranking or broad conclusion about which brand performed best cannot be verified from this material alone.
“I tested the latest bestselling cleanser, treatment product, and moisturizer at the end of each day on my normal skin.”
— The Good Trade review
Limits of the Available Review
The supplied excerpt does not state when the article was updated, name every brand in the 2026 list or show the full results of the side-by-side tests. It also does not provide product-specific EWG ratings for Ursa Major, explain how those scores were assessed, or supply independent clinical evidence for the review’s effectiveness claims. The tester’s account cannot establish how products will affect people with different skin types, sensitivities or conditions.
The source describes products as natural, organic and nontoxic, but the excerpt does not define those terms or provide certifications for every item. The exact scope of brand correspondence, the customer-review sampling method and the criteria behind individual product judgments are also not detailed here. Readers should treat those points as unresolved in the available material.
Readers Can Check the Full List
The next step for shoppers interested in the recommendations is to consult the full Good Trade article for its remaining brand profiles, prices, product notes and testing photographs. The publication says the list is updated regularly, so its contents may change as it adds brands that meet its criteria. The supplied material does not announce a specific future update date or a new testing milestone.
Before choosing a product, readers can compare the complete ingredient list and product directions with their own needs, and review any available fragrance-free options. Anyone managing a skin condition or a history of reactions may want individualized guidance from a qualified clinician. The review itself does not provide medical advice or promise a particular outcome.
Key Questions
What is the 2026 skincare review?
It is an updated The Good Trade editorial guide to natural and organic skincare brands, combining the publication’s research process with one editor’s product testing.
How were products tested?
The editor says they tried each brand’s bestselling cleanser, treatment product and moisturizer at the end of the day on their normal skin, following each brand’s instructions. They report not wearing makeup during testing and using sunscreen only occasionally.
Which brand appears in the supplied excerpt?
Ursa Major is the featured example in the provided material. The excerpt lists a $26 cleanser, $56 serum and $54 moisturizer, but it does not include the complete brand list.
Does the review prove that the products work for everyone?
No. The source reports one editor’s experience and describes the publication’s research method. It does not establish that every product will work the same way for people with different skin types or conditions.
Does The Good Trade earn money from purchases?
The review says the publication may earn a commission when readers buy products or services through some of its links.
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